What You May Have Missed This Week

How To Track Hashtag Performance

Keeping updated with the recent developments in hashtags as well as understanding the proper ways to create and operate these will provide you with long-lasting online benefits — whether for a professional, political or personal campaign.

55th Grammys Names New Music Royalty

The 55th Grammy Awards 2013 proved to be another successful event both on television and online, showcasing some of the most talented artists as well as a number of new entrants in the music industry.

The Pope Resigns; What Now of @Pontifex?

The Vatican has confirmed that Pope Benedict XVI (@Pontifex) will resign from his post due to health reasons.

Marketing Online? Study Says Target “Mobile-First” Users

Targeted campaigns will benefit more by understanding how and when people use Twitter. The mobile-first users specified show the most potential that will ultimately help the company improve in its social media campaigns.

AmEx Partners With Twitter For Hashtag Shopping

Twitter and American Express formed a partnership to offer a special kind of service wherein members can buy on Twitter using hashtags.