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Brands

Who Are The ?Millenials? And Why Pay Attention To This Market?

"Millenials" are an indispensable part of your social media strategy. Here's why.

How Do Promoted Accounts Help?

How can promoted accounts help your business grow?

Is It Time to Rebrand Yourself On Twitter?

Your follower numbers and sales are declining -- Is it time to remake your image online?

Nielsen Brand Effect Aims For Better Twitter Campaign Measurement

Twitter, Nielsen partnership sets goal to better measure social media effectiveness.

Why Are Your Followers Unfollowing You?

You've created a snazzy Twitter account and check it everyday, but somehow your follower numbers seem to be dropping -- what's happening?

Trending For Fame?s Sake?

Why do some think trending is the be-all, end-all in social media?

5 Rules When Creating Parody Accounts

Parody accounts are funny; but there are limits to creating them. Here are the rules.

How To Lead The Social Media Race

There are three main factors that every social media group aims to achieve, namely reach, adoption and performance. Here's how to excel at all.

Social Purchasing Via Hashtag: Why It Can Work

What is social purchasing and why do Twitter and AmEx believe it will work?

AmEx Partners With Twitter For Hashtag Online Shopping

AmEx partners with Twitter to make hashtag shopping possible.

5 Steps Toward a Positive Twitter Brand

In order to build a positive Twitter brand, you have to be familiar with the different methods and tools that will build your presence online.

Crowdfunding Site Joins the Hashtag Wagon

Kickstarter makes project funding easier online by introducing hashtagging.

Do TV Show Hashtags Get Better Mileage?

Study shows that TV shows with official hashtags while airing get better viewer engagement online.

New Service Offers Video Calls Via Twitter, Chrome

Now you can make video calls through your Twitter or Chrome account.

What Are Hashtag Pages?

Hashtag pages are made and designed to improve the way trends and brands are promoted on social media networks. Here's why your business/event needs it.

#WishGranted Will Get You On A Super Bowl Ad

Toyota Motors launched an online competition with #wishgranted, allowing the public a chance to appear in its commercial for Super Bowl XLVII.

#Hashtag Is 2012 "Word of the Year"

For the year 2012, the American Dialect Society has given the Twitter-inspired term <a href="/analytics/hashtag">#HASHTAG</a> the award for being the most memorable word, calling it a "ubiquitous phenomenon in online talk."

Maximize Your Instagram Presence And Widen Your Market Coverage

Here's how you can make the most out of your Instagram account to help your business reach a bigger audience.

"We Will Not Sell Photos," Instagram Clarifies

Instagram explains new terms of service and clarifies privacy issues after Facebook's takeover.

Lidl Hashtag Campaign Increases Luxe Dinner Promise From 1,000 to 10,000

German retailer Lidl's hashtag campaign was too successful it's now giving out 10,000, instead of just 1,000, luxury dinners for free.

What's The Point Of All These Hashtags?

Why are hashtags all over Twitter and why they are so important? Here's the lowdown on the hashed keywords you love and hate at the same time.

Hashtag Targeting Helps Locate Relevant Consumers

Online users can be located and reached by specific companies depending on the hashtags that they?re using. Here's how hashtag targeting works.

Microsoft Fail! #DroidRage Proves Mudslinging Doesn't Pay

Microsoft's #DroidRage hashtag backfires as Twitter users post why they don't want the software.

#VSFashionShow Breaks Hotness Record Yet Again

#VSFashionShow trends on Twitter as the breathtakingly stunning event unfolds. Don't you just wish you were there?

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