Analytics View

definition for: #57

December 2, 2015
1 Definition for Hashtag #57
Benson Brand Strategy is proud to introduce its new book Fifty-Seven Brand Haikus. Each of the fifty-seven haikus is elegantly succinct—approximately sixty words. Taken individually, each haiku describes how to build and sustain a brand; how customers think, behave, and choose a brand. Considered collectively, the fifty-seven haikus convey the authority, competitive advantage, and value of owning a strong and favorable brand.
December 2, 2015
log in or register to add a new definition or to vote for definitions

Featured Resources


Connect on Twitter


Find us around the web

Lean Hashtags Facebook Hashtags Twitter Hashtags Google Plus image