definition for: #EventMgmt

Event management is the application of project management to the creation and development of festivals, events and conferences. Event management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually launching the event. Post-event analysis and ensuring a return on investment have become significant drivers for the event industry. (Wikipedia 2014) Entry Updated by:http://*** ? your business technology event calendar and event promotion experts.