definition for: #ItsNotInYourHead

#ItsNotInYourHead is the hashtag associated with a campaign for a condition called Provoked Vestibulodynia (PVD), initiated by @DrLoriBrotto and @womensresearch. PVD is characterized by provoking pain with touch to the vulvar area, and affects up to 10% of women. The campaign aims to raise awareness about this condition and share evidenced-based research of psychological treatments that can help manage female genital pain.