definition for: #automall

The original online automotive information website, this dot com domain expands the marketing reach of new and used car dealers while at the same time, helping its visitors expand their search for new and used car inventory across multiple dealerships. An example would be a San Francisco Toyota dealer takes a BMW 5 Series in on trade then includes it in an upload of their inventory for exposure beyond their website. AutoMall visitors searching for used BMW 5 Series will see BMW 5 Series cars available at local dealerships, including this Toyota dealership as well BMW dealerships and any other brick and mortar dealership that also has BMW 5 Series for sale (assuming they also upload their inventory). The concept is similar to physical auto malls in that car buyers get easy access to multiple dealerships located in one place and multiple dealerships can market to car buyers who are "close by."