definition for: #sogo

A SOGO is a Share One Get One - or Share One Get One Free Very similar to a BOGO or BOGOF - Buy One Get One / Free, a SOGO is different in that the action isn't that you buy something, instead you must share something to get something free. Established by SWIRE -http://*** as a social good platform that connects brands and causes to offer consumers a freebie, while in turn creating awareness and support for a great cause. An example of a SOGO in action can be seen http://***