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Superstar Beyonce proves she's the real star of the SuperBowl with a heart-stopping performance -- and much awaited reunion!

Are the latest Superbowl ads effective? Group (and public) says they're #NotBuyingIt.

Super Bowl XLVIII promises to be action packed, not just on the field but on social media. Are you a Ravens or a 49ers fan?

Here are 10 ways to make the most out of your Twitter experience, whether for social or business purposes.

Study shows that TV shows with official hashtags while airing get better viewer engagement online.

Twitter bulks up its stable with the acquisition of crash reporting tool Crashlytics.

Academie Francaise bans "hashtag", "supermodel" among others in an attempt to preserve the French language.

The benefits (and joy) Twitter brings can be maximized by getting rid of these common misconceptions on its use.

Any Twitter user can conveniently make a hashtag but it requires specific methods to guarantee that it will trend well on the social media site.

<a href="/analytics/MyJihad">#MyJihad</a> trends in an effort to put a stop to all the misplaced violence and hatred toward the Islamic community.

NFL excitement rules Twitter as the <a href="/analytics/ravens">#Ravens</a> face the <a href="/analytics/49ers">#49ers</a> at the highly-anticipated brother versus brother <a href="/analytics/harbowl">#HarBowl</a>.

Nine third-party applications seeking to link with the largest micro-blogging community can now breathe easy after receiving the green light to continue.

The White House hopes to reduce gun violence in America by enjoining the public to the <a href="/analytics/nowisthetime"> #NowIsTheTime</a> campaign.

Now you can make video calls through your Twitter or Chrome account.

The Twitter Oscars Index was launched to help predict how the 2013 Academy Awards would turn out based on user posts and sentiments.

UK business watchdog Companies House has threatened to shut down TweetDeck UK for failing to comply with filing requirements.

There are ways to justify accessing social media at work should you get caught. Of course, these tactics are not boss-proof, so use them moderately -- or only in dire situations.

Excited for the 85th <a href="/analytics/Oscars">#Oscars</a>? Here are the hashtags you should follow.

Twitter is an effective venue to land your dream job. Here's how to compose yourself and your tweets to make job hunting a success.

Hashtag pages are made and designed to improve the way trends and brands are promoted on social media networks. Here's why your business/event needs it.

For the year 2012, the American Dialect Society has given the Twitter-inspired term <a href="/analytics/hashtag">#HASHTAG</a> the award for being the most memorable word, calling it a "ubiquitous phenomenon in online talk."

The <a href="/analytics/nfl">#NFL</a> wild card playoffs between the Seattle <a href="/analytics/seahawks">#Seahawks</a> and the Washington <a href="/analytics/Redskins">#Redskins</a> proved that hashtags are things to watch for the best real-time sporting updates.

Today's homeless youth may not be too far from the regular sheltered teens when it comes to a social media presence.

Conducting contests on Twitter is a great way to get your target market engaged and your product exposed to a wider audience. Here's how to maximize its business growing potential.

<a href="/analytics/idlenomore">#IdleNoMore</a> trends beyond Canada and the US as the aboriginal movement gains strength worldwide.