NathalieMolina

Think the most critical factor for becoming a great entrepreneur is grit, risk-taking or technical skills? Think again. Despite what every business book might say, historical data shows the real secret ingredients to getting ahead in business are being rich, white and male. Until now. LEAPFROG is the decades-overdue startup bible for the rest of us. It’s filled with uncompromising guidance for winning at business, your way. LEAPFROG is for entrepreneurs, of all stripes, who are fed up with status quo advice — the kind that assumes you have rich friends and family and a public relations team. Refreshingly frank and witty, author Nathalie Molina Niño is a serial tech entrepreneur, the founder and CEO of BRAVA Investments, and a proud daughter of Latinx immigrants. While teaching budding entrepreneurs at Barnard College of Columbia University and searching the globe for investment-worthy startups, she has met or advised thousands of entrepreneurs who’ve gone from zero to scalable business. Here she shares their best secrets in the form of 50 “leapfrogs”—clever loopholes and shortcuts to outsmart, jump over, or straight up annihilate the seemingly intractable hurdles facing entrepreneurs who don’t have family money, cultural capital, or connections.

LEAPFROG, The New Revolution for Women Entrepreneurs, is a book published by Tarcher Perigee and written by Nathalie Molina Niño, the CEO and founder of BRAVA Investments.