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The Pursuit of Demand Some see marketing leads as an end result. We see them as the beginning of a sales opportunity. Generating and nurturing leads into sales opportunities and creating demand is what OppSource is all about. We provide an essential connection between marketing and sales that can significantly improve your company?s return on marketing investment. Our lead management process is more personalized than the one-dimensional automation solutions offered by other companies ? and more cost-efficient because you don?t need to hire on-staff expertise. With OppSource, we combine personal contact, digital tools, and more focused communication to improve customer interaction ? thus resulting in effective lead generation and better lead nurturing. We start by capturing leads from all your marketing activities, while also using content marketing to generate new leads. Then we engage all prospects with valuable information, offers and news to position you as a trusted resource. We capture, track, qualify, nurture and score leads all along the way, so we know where prospects stand in the process. When they?re ready to buy, you know them and they know you. OppSource even has the capability to set the appointment and deliver a sales-ready, qualified opportunity to your sales force. If you?re ready to extract more value from your company?s marketing investment by creating leads and transforming them into revenue, talk to OppSource. We can help make sure your marketing leads actually lead somewhere.

Moment-of-Interest Marketing - connecting and engaging with people in their moments of interest.