swire

Better Business. Greater Good. This #hashtag originated from eGood, a social good platform that connects communities, companies and causes. eGood provides smart business tools - the Better Business part. These tools in turn create a sustainable way for the businesses to incorporate a purpose component into their business - the Greater Good part. Simply put, BBGG, is about purpose and profit coming together. That we believe all businesses should incorporate some element of purpose into their business. And, the only way to sustain and help create a greater good is to run a better and more profitable business.

eGood is a movement challenging all businesses to give back at least 3% to causes. http://***

A SOGO is a Share One Get One - or Share One Get One Free Very similar to a BOGO or BOGOF - Buy One Get One / Free, a SOGO is different in that the action isn't that you buy something, instead you must share something to get something free. Established by SWIRE -http://*** as a social good platform that connects brands and causes to offer consumers a freebie, while in turn creating awareness and support for a great cause. An example of a SOGO in action can be seen http://***

What brings you joy? Post a pic and a short note on something that brings you joy. Certain posts will be selected for @4egood - eGood.com's Pinterest http://***