Rules, Practices and Behaviors When Promoting on Twitter

Promoting on Twitter is not just about creating a catchy hashtag and tweeting incessantly. There are rules to follow.

Is Your Hashtag Campaign Working?

You can create a nifty hashtag, but how can you be sure if it IS working? Here's how.

More Marketers Use New Social Media Model for Advertising

Pepsi uses <a href="http://hashtags.org/analytics/MeetBeyonce">#MeetBeyonce</a> to promote the superstar's concert on social media.

Twitter Launches the Lead Generation Card

A new Twitter feature helps simplify advertising and branding online.

Hashtag Analytics 101: Tweets vs Impressions

What is the difference between a tweet and an impression and why does knowing both matter?

Is Your Hashtag Reaching The Right People?

You may have a trending hashtag -- but is it reaching your target market?

When Promoted Hashtags DON?T Work

Promoted hashtags are a good investment -- but they might not always work.

Twitter Gold Star: The Favorite Defined

Learn more about that Gold Star and why it's important.

The Hashtag Approach To Monitoring Competition

Analytics tools will tell you how your hashtag is faring against your competition.

Social Media Targeting: Turn Browsers Into Real Buyers

On social media, it's not enough that you have an account. Your presence should be strong enough to convert viewers into actual buyers.

Twitter Introduces Keyword Targeting Feature

Marketers can now access a wider market by targeting specific keywords and phrases.

The Benefits Of Social Media Beyond Marketing

Beyond marketing, social media can do more to improve the way we connect with others online.

Does Your Business Need A Social Media Strategy?

At a time technology is king, a social media strategy is a must for any business.

Hashtag Tracking: Why It Matters

Hashtag analytics help you determine if your social media campaign is working or not. Here's what tracking tools can do for you.

How Can YouTube Help Build Your Social Media Brand?

People appreciate a visually appealing marketing approach. By incorporating your social media strategy with YouTube, you reach out to a wider audience.

How Well Was Your Hashtag Contest Received?

You can have hashtag contests all you want. But without the right analytics tools, you'll never know how they fared. Here are tips.

Convert Social Media Contacts Into Business Relationships

Even casual Twitter conversations can turn into viable business relationships.

Twitter Promos That Get Attention and Drive Sales

How do you get people's attention on the world's largest micro-blogging platform?

Are Hashtags In Commercials Effective?

Integrating hashtags into TV commercials and shows may be good for your brand.

The 12-Month Path to Social Media Success

This 12-month plan serves as your guide to creating a sound and solid social media plan for your self or your business.

Is Your Business Ready For Social Media?

Majority of the world's potential buying market are now tech-oriented, with individuals having at least one social media account. It's time your business joins the trend.

It's Not Always The Numbers: Guide To Tweeting Smart

The content and timing of tweets are more important than frequency.

Who Are The ?Millenials? And Why Pay Attention To This Market?

"Millenials" are an indispensable part of your social media strategy. Here's why.

How To Say "Thank You" To Your Social Media Fans

Your fans are what make your online identity strong and stable. Here are ways to show your gratitude.

How Do Promoted Accounts Help?

How can promoted accounts help your business grow?

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