Tips

Through the many categories of Christmas, people can get lost. From food, decorations, and fun ideas, #HolidayMadeSimple seeks to remove the complications.

Social media celebrates the evolution of beauty with #NationalLipstickDay.

How your Twitter bio looks is just as important as your posts and update schedules. Here's how to make a very good first impression.

Learn more about why your hashtags may not be working.

There are rules that will help you make a proper Promoted Trend for maximum exposure and generate new loyal customers.

While some Twitter users are very successful at making well-trending hashtags, this doesn't mean you cannot do the same for your own campaign. Here's how you can make it happen.

Hashtags are very effective in projecting emotions and letting people express themselves better.

140 characters is a very powerful space; use it wisely and productively.

When are the best and worst times to post in different social media networks?

Advertisers and brands are using hashtags more often than traditional approaches and tools and with very good results. But there are rules to follow, to ensure that the target audience responds accordingly.

Many social media users are still unaware that not every seemingly popular user has real followers.

Play your characters right and your followers could turn into your clients.

Getting the relevant individuals to become part of the live event will determine the success of the entire campaign

You can stop trolls from even thinking about sabotaging your hashtag.

Here's how to find out how many used your hashtag in the past weeks.

How can small businesses reach high volume engagement with a branded hashtag? See how the masters did it.

Even the simplest hashtags can result to thousands of clicks in favor of your personal website. Here's how to do it right.

In this day and age of social media the business that does not ride on will be a business that is left behind.

Why are photos relevant to your social media campaign?

How do you teach ground-zero beginners how to use Twitter?

When celebrity Arthur James launched a hashtag to engage with fans, he didn't prepare for the onslaught of trolls.

There are available and free tools on Twitter to help you boost your marketing campaign.

In this era of paid hashtag promotions, it would simply be a waste of resources if you don't do it right the first time.

How well did your hashtag perform? Measure it in numbers.

You have thousands of followers -- but are they really interested in what you're posting?